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    What is an eco-friendly clothing company?

           Today, a successful brand is one that thinks not only about profits but also about solving pressing problems. One of them is a deterioration of the environmental situation in the world. The development of technology and mass consumption has led to the pollution of the planet. Today, the waste of the textile industry is equal in volume to the waste of the metal industry. The concept of “fast” fashion is being introduced into many people's lives. Mass-market collections are updated almost every two weeks. Clothing is beginning to be compared to fast food, because its average lifespan is decreasing, and the recently purchased item is sent to the dump like a package from fast food. Today, many fashion houses are focusing on how to minimize the many wastes of the light industry and competently recycle used clothing.
    
           The eco-friendly clothing company is a company that uses sewing materials whose production is less environmentally damaging than conventional fabrics. For example, organic cotton, recycled polyester, or recycled cotton. In addition, the manufacturer tries to reduce the product's ecological footprint and, of course, takes care of the well-being of its employees.

    How does eco-friendly clothing benefit the environment?

    ● Recycled fibers are more environmentally friendly because they reduce pressure on primary resources and solve the waste problem.
    ● Fast fashion emits huge amounts of greenhouse gases every year, damaging global warming. One reason is that most of our clothes have petroleum-based fuels, including polyester, acrylic, and nylon. 
    ● Eco-friendly brands often use materials made from natural or recycled fabrics. They require little: chemical treatment, water, and energy (and no fertilizers or pesticides to grow). Most organic fabrics such as linen, hemp, and organic cotton.

    Where can I find eco-friendly clothing and environmentally friendly clothing brands and manufacturers?

    EcoHubMap. This is a site that allows you to cooperate with many companies for the processing of products. You have the opportunity to personally network and collaborate directly with like-minded partners. All information is checked by professionals – transparency of work. The site also has the ability to filter by country, type of organization, and by environmental areas. EcoHub completely saves your time searching for partners. This is a huge priority when choosing an online platform.
    

    What clothing companies donate to the environment?

     1. Amour Vert Plants a Tree After Every Purchase – Collaborates with American Forests and has planted over 300,000 trees in North America to date. Of course, it doesn't hurt that their offerings are chic, timeless, and suitable for just about any style.
    
     2. In August 2021, Christian Lacroix is working with an eco-friendly swimwear brand. Fabrics made from recycled plastic bottles have been transformed into a variety of swimwear models that fit perfectly to any size and have a size grid from XS to XL.
    
     3. Keep Up recycles ocean waste into sportswear. Maggie Q, actress and founder of the Qeep Up brand, is a completely recycled sportswear line. Keep Up uses fabric that is 100% recycled, including household waste.
    
     4. The People Tree Foundation is a 100% vegan, a sustainable company known for its colorful printed dresses and cotton garments certified by the Global Organic Textile Standard. People Tree buys clothing from countries where labor rights are abused, ensuring that its suppliers pay these workers in a living wage.
    
     5. Azura Bay donates a portion of every sale of its swimwear, lingerie, and sportswear to three charities of your choice – WWF, Conservation Canada, a private land conservation organization, and the Because I'm a Girl initiative to eliminate gender inequalities.
    

    How to Choose the Right Companies for Eco-Friendly Clothing

    ● Foremost, we look at the price tag when buying organic products. Indeed, the prices of such goods are many times higher than the fast fashion. The price is high because of the quality of the product. It is easier to sell a cheap thing, which is made of cheap materials, than an expensive, but high-quality thing. 
    
    ● Do you know what fabric the clothes you buy are made of? And how does it affect the world around you? Fabrics can be divided into synthetic and natural fabrics. Synthetic fabrics are made from plastic, then spun into yarn and woven into fabric. These fabrics are cheaper, making them popular with fast fashion brands, but they hurt the environment. Choosing brands that use low-impact dyes, require less water, and don't use heavy metals if you want to reduce your impact on the environment.  
    
    ● #whomademyclothes Many of us have forgotten the connection between the clothes we wear and the people who make them. Indeed, clothes are still made by people, not machines. Company transparency is key to examining the impact on people in the supply chain. Unsustainable companies often do not disclose their practices, while sustainable fashion brands share what makes them sustainable. Unfortunately, good visibility is still not the industry standard.
    
    Above, found out about quality, price, and how they are made. 
    
    ●  The most important thing to look at is how companies recycle their products. Clothing that is handed over for processing is very diverse in terms of condition and composition. Therefore, the first thing that happens with the collected things is their sorting. Companies organize related processes in different ways. So, brands are cooperating with the German company I: Collect, which takes care of all the stages of work with handed-over items. Most of them are in good condition, so they are sent to thrift stores or donated to foundations with which the company cooperates. Fittings are also used: sometimes for minor repairs, which the employees perform, it is given to children's institutions and nursing homes to develop motor skills and crafts.  
    
    ● The most negative thing that can happen is how the company decides to deal with unsold items, depending on the manufacturing company itself. According to brands, things must sell or be unsuitable for everyone. For financial reasons, the luxury segment destroys things. Brands do not benefit from having their things sold at discount centers or sales, or from giving things away for free to the poor. This is a marketing strategy-forming membership in a “closed club” of those who can afford expensive, high-quality things.