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ROSIE HONG

Type

Business

Country

Vietnam

Date of foundation

August 07, 2023

Number of employees

11-50

Languages

  • English
Last Update: January 22, 2026

About us

Simple, ElegaRosie Hong is a direct-to-consumer fashion-tech brand retailed through an online bespoke platform. The company specializes in handcrafted, made-to-order garments for both men and women, bridging the gap between Vietnamese artisan heritage and modern innovation.

The company is creating a new market for "Accessible Luxury" by integrating advanced 3D Body Scanning technology with traditional artisan tailoring. This approach allows Rosie Hong to introduce high-end suiting, jackets, and dresses, crafted with hand-stitched details, directly to a global audience without the limitations of physical retail networks.

Key operations include:
Digital Atelier: Operating a tech-enabled studio in Ho Chi Minh City that connects Vietnamese master artisans directly with international clients.
Inclusive Tailoring: Providing true bespoke experiences for both men and women, addressing complex fit challenges through digital precision.
Radical Transparency: Upholding a strict "No-Bribe" policy regarding customer feedback and production origins. The brand prioritizes organic reviews and full supply chain visibility to establish a new standard of trust in the D2C luxury sector.
Sustainable Practice: Promoting a "Fashion with a Purpose" philosophy by using ethical sourcing and a zero-inventory production model.nt, Sustainable Fashion.

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